Microsoft’s role to abolish its existence

Certainly, CES 2022 is in the grip of a difficult situation, one that will be difficult to separate. Over the past few days, participants in the biggest tech fair of the year have also canceled their visit due to the pandemic that has started again. If exhibitions of all kinds were not provided in 2021, Californians hoped the situation would improve in 2022.

It was Microsoft’s turn, one of the giants of the medium, to announce the cancellation of its participation to the whole world. A company spokesperson said: After reviewing the latest data about the rapidly changing COVID environment, Microsoft has decided not to attend CES 2022 in person An imperative approach, once again shaking up the organization of CES 2022.

The cancellation series is among the largest in the middle

Microsoft isn’t the only company that has joined the sidelines on its own initiative. Among the first companies are Amazon, Meta, Google, Twitter, Lenovo, General Motors and even Intel; Names that have a lot of weight in the scale in the technological world. On December 23, the show’s organizers made it clear that they wanted to preserve CES 2022 by ensuring the safety of participants thanks to a strict health protocol and precautionary measures.

However, this does not seem enough for everyone. While the fair is scheduled to open its doors the week of January 3-8, the organizers still have a short week to announce if the event is still on. In fact, we are not immune to last-minute cancellations, whether requested by regulators or by order of local authorities.

As for Microsoft’s offer, it goes without saying that the company is postponing its ads to a later hypothetical presentation. Moreover, novelties are already beginning to emerge before the event, in particular on the side of LG that presented its first gaming laptop, curved OLED screens or an air purifier.